Art Director, Photographer and Visual Designer with extensive experience creating commercial imagery for brands across Latin America and international markets.
My background combines photography, design, motion and art direction, now expanded through generative AI and new visual production workflows . I focus on creating strong, believable images with a clear creative direction, from concept to final execution.
About me..
Art Direction · Photography · Design · Generative AI
ART
DIRECTION
Concept development, campaigns and visual direction.
PHOTOGRAPHY
Direction
Product, beauty, portrait and commercial photography.
DESIGN &
MOTION
Visual design, digital content and motion graphics.
AI VISUAL
PRODUCTION
Generative imaging, product integration and custom workflows.
Brands I’ve Worked With
Beauty & Personal Care
Natura Cosméticos (Argentina + México + Peru + Chile + Colombia + Ecuador)
Avon LATAM.
Colgate.
Food & Beverages
The Coca-Cola Company, Coca-Cola, Coca-Cola Zero, Powerade, Fanta, Sprite, Pepsi, Quilmes, Nestlé LATAM, Mastellone.
Pet Care
Nestlé Purina, Pro Plan, Dog Chow, Cat Chow.
Entertainment & Media
The Walt Disney Company, ESPN, Sony, DirecTV, Clarín, La Nación, Univision, Televisa, Claxon.
Banking & Financial Services
Banco Ciudad, Banco Galicia, Banco Nación Argentina, BNP Paribas, Argencard, Nativa Nación.
Retail & Consumer Brands
Cencosud, Jumbo, Easy, Frávega, Whirlpool, Sherwin-Williams.
Automotive
Toyota, Volkswagen.
Health, Education & Organizations
Grupo OSDE, Hospital Austral, Unipe, Greenpeace.
Telecommunications & Services
Arnet, Tigo, Páginas Amarillas.
Other Brands
Kiddies.
Professional Experience
AvatarLA.com — 2005 / Present
– 2016 — Present · Photography Direction / AI Visual Production
– 2014 — 2015 · Audiovisual — Art Direction + Motion Graphics
– 2013 — 2014 · Creative — Art Direction
– 2009 — 2012 · Design — Art Direction + Visual Design / UI-UX
– 2005 — 2008 · Senior Designer
2007 — 2012
Servinalia — Senior Designer + Creative Director
Web design and digital production.
2008
AtrioWeb — Senior Designer
Freelance work for Spain.
2007 — 2008
Netereo — Senior Designer
Freelance work for Spain.
2005 — 2008
Tellixmedia — Senior Designer + Creative Director
Projects for Argentina, USA, Spain and Canada.
2004 — 2005
Sharpersites — Senior Designer + Creative Director
Freelance work for USA and Canada.
2003 — 2005
Macroweb — Senior Designer
Freelance work for USA.
2004 — 2005
Phidelia — Senior Designer
Freelance work for USA.
1995 — Present
Independent / Personal Work
Art Direction · Photography · Visual Design · Freelance Creative Work
Projects for Argentina, USA, Canada and Spain.
LET'S CREATE SOMETHING
Have an idea or a project in mind?
Let’s turn it into something real.
Get in touch to discuss campaigns, product visuals, creative concepts
or AI-powered image production.